10 July, 2009

Blog Readership : June 2009 vs May 2009

We provide you with statistics on our blog readership. Here are the readership statistics for our Promoting Suva blog for the months of June and May 2009. Data for May is given first followed by data for June. May 2009 June 2009 Observations
  • Readership of the blog kept rising over the month of June 2009 and was a record 2,556 for that month alone, for first time viewers.
  • Page views over a month was over 3,700 for the first time.
  • Readers from Fiji, Australia, USA, New Zealand, United Kingdom and Canada continue to form our largest readership group being over 80% of our blog readers. Readers from these countries can best be targeted for marketing from this blog.
  • Our top referring site continues to be google.com. The explosion of our referrals from google.com indicates our continued rise in visibility on google searches. Our site's search ranking on Google continues to do well with most searches, e.g. for 'Suva activities', 'Suva events', 'Suva Sports', 'Suva art', 'Suva craft', 'Suva tourist activities', 'Suva shopping', our site usually appears on Page 1.
  • Keyword searches indicate that readers are searching for a broad range of issues from individuals, to activities, to places and sights, to shopping and art. Most notable over the month of June 2009 was the rise in searches for "Promoting Suva" indicating the visibility of our blog name to users. Also notable is the increased searches for commercial/shopping companies e.g. Courts Homecentres, Tappoos, MHCC, S Nagindas, etc. We note that there is now a move towards more online shopping rather than our readers merely searching for activities and events.

We have also noticed that readers are now spending more time going through our blog i.e. our blog's stickiness has risen.

Companies can utilise our wide readership base and high search rankings to market and advertise their products. For advertising to our wide readership base, check our advertising rates here.

If you wish to discuss how we you can advertise your products and services on our blog, e-mail us on info@gilbert.com.fj or call telephone (679) 3342719 or (679) 3544897.

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