04 December, 2008

Blog Readership : November 2008 vs October 2008

We again provide you with statistics on our blog readership. Here are the readership statistics for our Promoting Suva blog for the months of November and October 2008. Data for November is given first followed by data for October. November 2008 October 2008 Observations
  • Readership of the blog again grew in November 2008 compared to the month earlier;
  • Readers from Fiji, Australia, USA, New Zealand, United Kingdom and Canada continue to form our largest readership group being over 80% of our blog readers. Readers from these countries can best be targeted for marketing from this blog;
  • Our top referring site continues to be google.com. It now far exceeds those that click directly onto our blog. This indicates our high visibility on google searches. Our site's search ranking on Google continues to do well with most searches, e.g. for 'Suva activities', 'Suva events', 'Suva Sports', 'Suva art', 'Suva craft', 'Suva tourist activities', 'Suva shopping', our site usually appears on Page 1.
  • Keyword searches indicate that readers are searching for a broad range of issues from individuals, to activities, to places and sights, to shopping and art. Most notable is the increased searches for commercial/shopping companies e.g. Courts Homecentres, Tappoos, Morris Hedstrom, etc. We note that there is now a move towards more online shopping rather than our readers merely searching for activities and events.
  • We have also noticed that readers are now spending more time going through our blog i.e. our blog's stickiness has risen.

Companies can utilise our wide readership base and high search rankings to market and advertise their products.

For advertising to our wide readership base, check our advertising rates here. If you wish to discuss how we you can advertise your products and services on our blog, e-mail us on info@gilbert.com.fj.

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